In this series of “How To Generate Traffic to Your Web Site”, I will talk about one social traffic generation strategy known as social bookmarking.
To put it simply: Social bookmarking is a way for internet users to store, classify, share and search Internet bookmarks online.
In the past, everyone used to store their bookmarks on their own computers, for example, when you visit a web site that you like, you bookmark it via your browser on your desktop computer at home. Now, if you are away from home, there is no easy way you can retrieve your bookmark from your home desktop.
However, the availability of Internet and social bookmarking sites had changed this.
Now, you can easily go to any social bookmarking sites and put your bookmarks online on the servers of the social bookmarking sites which you are on. You do not have to rely or go to your home desktop to retrieve your stored bookmarks. With social bookmarking sites, you can retrieve your bookmarks anywhere in the world as long as you have access to the Internet. Not only that, you can even share your stored bookmarks with the world if you like.
A typical social bookmarking site not only allows you to put up your bookmarks online, it also let you decide if you want to keep your bookmarks private for own use, for public access, or for restricted access to your contacts only.
Some social bookmarking sites provide even more functionalities than merely storing and displaying your bookmarks online. However, this is not the scope of this article.
There are a few ways of how you can generate traffic to your web site via social bookmarking:
a) Create your bookmarks online and share with everyone else.
Particularly, bookmark the sites that you want others to know, then share them online for maximum exposure for your sites so that anyone who viewed your social bookmarking profiles on social bookmarking sites can see them and hopefully, to click on the links to your sites.
b) For some social bookmarking sites, whenever you bookmark a web site, your latest bookmark will appear on the home page of the social bookmarking site.
Or for other social bookmarking sites, your profile will be featured on the home page of the site whenever you just bookmarked a site.
All these bookmarking tasks actually expose your bookmarks to more Internet users online, which in a way will increase your site visibility online, and possibly additional traffic as well because they provide a link back to your web site.
c) If you have a web site or blog, you can also put some social bookmarking scripts or plugins onto them so that you can allow any of your visitors to easily social bookmark a page or blog post on your web site/blog to share with everyone else. This simple method of allowing others to share your contents online will also bring you more free traffic.
Here are some more time-saving tips for you:
– If you are looking for a great social bookmarking script or plugin, you must try www.addthis.com. I spent a lot of my time looking and trying out many of such scripts and AddThis is the one of the best out there, with the easiest implementation among many others.
– Another great resource will be www.onlywire.com. If you are using multiple social bookmarking services and you are tired of having multiple shortcuts to add a social bookmark, then OnlyWire will save your time by allowing you to send once to OnlyWire.com and it will auto-submit your social bookmark to many social bookmarking sites that it supports. (Note: Although OnlyWire saves you time, it does not work perfectly as some auto-submissions to some of the supported social bookmarking sites do not work properly)